Almost 5 years ago, we collaborated with John Hopkins University and Aetna on a groundbreaking research study called “Innovation for Humanity”, which focused on gamified health and obesity.
The results from this study formed the inspiration behind our Keeko project; we successfully launched our first pilot with United Way and the City of Parker, and the positive response encouraged us to work towards impacting people’s health on a larger scale. And so, Playpal was born.
Playpal was incubated to make consolidated health data & AI processed knowledge a reality, with the added monetary incentive of health tokens.
In 2017, we integrated our Proof of Concept with Fitbit, Google Fit, Samsung Health, MyFitess Pal, and Apple Health, making the Playpal App accessible to the vast majority of smartphone users.
After adding these layers to our Algorithm, we launched (and integrated with) our proprietary health games, developed our community leaderboards and health indices, and locked our Rewards Points Model, making gamified health a reality.
In parallel to building in-house API/SDKs, we also focus on R&D pilots with Partners from various health-tech brands. So far, we have successfully synced with an automated calorie band (Healbe Gobe2 smart band), a smart tape (Bagel Lab’s smart measuring tape), an EEG monitor (BrainBit’s EEG monitor headband), and a generic smart watch (Fendong). By running this parallel thread, we have been able to build and simulate our algorithm against a multitude of metrics which, in isolation, yield no meaningful analyses, but in conglomeration yield invaluable health insights.
While we have achieved great milestones in a short period of time, we are not stopping here. There is so much more that we have planned for our users. So stay tuned!